Branding: A Crucial Part of Email Marketing
Posted by: Email Designer Posted on: July 10, 2008
More Email Articles
Subject Lines To Avoid- Spam-Alikes
We like to think we create email subject lines that have nothing in common with spam. However, it's all too easy to do just that. For instance, we want recipients to feel excited and interested in our email, to feel it's an opportunity they can't afford to miss. See what I mean? Right there I've used a phrase that's all too common in spam: "An opportunity you can't afford to miss.
Email Subject Lines that Fail- Attention-Grabbers
A lot of advice insists that to be effective, email subject lines must stand out in the inbox. The idea is that "attention-grabbing" subject lines motivate recipients to open emails rather than ignore or delete them. This advice should be followed with caution, and preferably not at all.
Auto Responders - Are Your Best Employee
Auto Responders - Are Your Best Employee Have you discovered that you spend more time trying to respond to your customers' e-mails than you spend on any of your other business tasks? Are your customers getting frustrated with the slow responses to their general e-mails? If you've answered "yes" to either of these questions then you'll understand how auto responders can be your main asset.
Why You need a Bounce Free Email Account for Safelist Marketing
Are You using safelists to market on the internet? If so, then You need a reliable bounce free email account for Your Safelists. Not having one will result in being put to vacation mode very fast or having Your membership deleted by the safelist provider. Let me show You how to overcome this problem in this article.
THE "ULTIMATE" SURPLUS, LIQUIDATION & WHOLESALE BUYING TO RESELL FOR MEG...
Want to start your own eBay auction business or "pocket" some extra cash but not sure where or how to find and buy products to resell for profit? For any online auction seller, flea market vendor, retail store owner and anyone wanting to "pocket" some extra cash! LEARN HOW & WHERE TO BUY BULK PRODUCTS AT PENNIES ON THE DOLLAR to resell for mega profits.
The Biggest Opt In List Building Secret I Could Ever Give You Is Right Here...
Do you know the power of secrets? How did Oprah stir up so much interest in the subject of secrets? It's not like understanding how the universe works is a new topic of study. People have been studying how and why things happen long before it came up as a subject for a t.v show. But the power of secrets.
7 Key Benefits of Using Co-Registration Leads
Fresh e-mail leads that are filled with opt-in lists and options are known as co-registration leads. High-quality leads for your company are potential sales just waiting for the right moment where one click through to your website can lead to a new purchase. Adding new names is not an easy process for any business, but knowing which markets to tap into for opt-in subscribers can help you create a very powerful system.
These days with email inboxes filling up with more and more emails from businesses much like yours, it is crucial that you stand out above the rest. While there are a variety of ways this can be accomplished, you must keep in mind that spammers are always trying unique ways to make their email look legitimate. This is where the importance of branding comes in. Not only do you want to make sure that when you are sending email newsletters that you include your company logo and your name, but also make sure that you are doing things such as including your company slogan, styling your emails to match your website, and even sending emails out on the same day every month.
Including your company name and logo is really a no-brainer, however all too often businesses leave out their slogan. A creative slogan will cause people to remember your business for not only their own needs but also for those occasions when someone they know needs what your business offers. It is a good idea to put your slogan on the top of your newsletter next to your company name and logo to make sure it is visible to readers.
When creating your newsletters you also want to make the style consistent with your website, including colors, text, and the positioning of pictures and text. By doing this, readers will be able to link your newsletter and your website together right away without reading anything. Having an email program that does this for you is ideal. See www.emaildesigner.com for more information.
Branding goes even further than company name, slogan and style, it also helps to send your emails out on the same day every week or every month and even around the same time. This way readers will know when to expect your emails and look forward to them every week, month, or whenever you decide to send them. For example sending an email out on the first of every month early in the morning would be a good time for people to remember you by.
About the Author
Email marketing expert from www.EmailDesigner.com
Source: Email Articles on ArticlesTree.com
Recent Email Articles
Uncover The Best Email Marketing Resources Known To Man
Online advertising through email has garnered a considerable amount of trust among marketers, and has gained considerable visibility on the Internet. The long list of options, and effects, that may be brought about by online marketing all come together with the idea of gaining product visibility and customer patronage, obtainable through the easy, convenient, and low-cost technology of email communication.
9 Steps for Massive Email Profits
I'm sure you've heard it before, 'The money is in the list.' But there is more to it than that. You can't just get a list from thin air and then magically begin to make huge profits. There is a process involved that you need to follow in order to make serious email profits.
The Best E-Marketing Tool You're Not Using
Imagine a low-cost e-marketing tool that your customers look forward to receiving, reminds them of who you are and what you do, supports your web site and search engine efforts, and has results that can be measured almost instantly.
The Battle for the Inbox
If you're like most people, you are probably inundated with email messages filling up your inbox all day long. As a small business, you also probably know that sending out email marketing campaigns is one of the most effective, inexpensive marketing methods available today.
Easy Customer Follow Up with an Autoresponder
In order to create a steady and dependable income with an internet business you as the business owner must understand the value and necessity of continued contact with your customers. Yours is not the only business that has a website and is quite possibly marketing the same type of product.
Why do people always forward fake warning emails?
You’ve got one new message from a contact, that’s what my mailbox says. Hoping to receive an interesting email from a business partner or just a message from a friend, but it turns out the other way.
Trade Show Promotional Plan
When operating trade show booths, it is very important to have a promotional plan in place. Without one, the promotional aspect of the business can be complete and utter chaos. That is certainly something you don't want.
Why Separate Email Account for Directory Submission
A directory submission is a process of submitting URL to various web directories either to do it manually or by automatic software. All directories submission form has email column which is compulsory in all cases.
Steps To Your Successful and Effective Email Campaign
Ask yourself this easy question, “Why do I want to send out emails to my subscribers?” As obvious as the answer may seem it is the “why” that you should always ask to be completely effective. Email marketing is a very effective way to reach your customers.
Email Newsletter Frequency
Marketing through email newsletters is one of the most effective ways of staying in contact with customers and keeping them up with recent announcements, sales and more. The question arises however, how often do I send my newsletters, and what should I say? The first thing to remember in creating a newsletter campaign, is to make it focus on what you can offer the customer, rather than focusing on your business.
Email Marketing: Building an Opt-In Email List
In the email marketing world your success is largely based on not just the size of your opt-in email list, but the quality of people who have signed up to receive your emails. Building an effective list can be easy if you follow these three steps: 1.
Branding: A Crucial Part of Email Marketing
These days with email inboxes filling up with more and more emails from businesses much like yours, it is crucial that you stand out above the rest. While there are a variety of ways this can be accomplished, you must keep in mind that spammers are always trying unique ways to make their email look legitimate.
List building: How Anyone Can Generate A Massive List Of Begging Subscribers...
Lets get started shall we! What I'm about to reveal to you may or may not be a secret, but it's definitely worth every second of your time. This is a proven list building strategy that works when all else fails.
What Can Super-Powered Auto-Responders Do For Your Business?
The benefits of using this marketing tool are infinite. You can now automatically send personalized follow-up messages to your prospects without lifting a finger. The golden rule: The Money's in the List! The new generation "smart responders" offer a range of benefits, the bog-standard normal Auto Responders are starting to look dull and dusty.
Targeted Direct Email Marketing Important Tip
As you devour this article, remember that the rest of it contains valuable information related to target direct email marketing and in some way related to Direct Mailing List, Automatic Email Software, Bulk Email Addresses or Email Marketing Plan for your reading pleasure.