The Right People - 7 Sure-fire Ways To Connect With The Right People
More Marketing Articles
Improving Landing Page Conversions
Developing a landing page is a more simple process than most Internet experts would have you believe. The simples explanation of a landing page is an individual webpage that highlights and emphasizes a specific call to action. That call to action can be as simple as following a link or signing up for an email newsletter and even as far as selling a product.
How To Grow Your Business By Following Microsoft's Lead
One of the problems my consulting clients consistently ask me about especially if they are in the information marketing business (most of them are) has to do with "What should you be selling your customers?" Here's what Microsoft did in a similar situation: Back in June, Microsoft announced they were planning to come up with some kind of music subscription service, to compete with Yahoo.
The 7 Most Common Marketing Mistakes
When marketing your product or service, you need to have a firm understanding of your audience, the message you want to deliver, the offer you're willing to make, and the optimal timing for your marketing campaign. Too often novice marketers, even marketing veterans, make costly mistakes that result in poor performance of their marketing campaign.
Establishing A Customer Loyalty Program
A lot of companies nowadays are coming up with various customer loyalty programs to ensure bigger profits for their companies. This may seem to be quite a worn idea already for a customer loyalty program but people, no matter how wealthy they are, actually enjoy getting freebies every now and then. 1.
Internet Marketing: the autoresponder feature
Internet Marketing: the autoresponder Feature Internet Marketing is one of the hottest and fastest growing e-business of our days. But as any other business, there are some key features and elements that need to be in place in order to be a successful internet marketer. One of the most important key elements of a successful internet marketing business is the ability to capture the e-mail address of your website visitors.
Critical Steps In Building A Profitable Online Business
Do you want to create a profitable online business but have no idea where to begin? Do you want to create an online business and eliminate the unnecessary expenses? An e-commerce business certainly can be profitable and very rewarding. It can also be very frustrating. There is so much hype and outrageous claims of wealth.
Cold Calling-The Ghastliest Chore in All of Marketing
Experts say that in order to be a successful network marketer you must make at a minimum of 150 cold calls per day. That will take approximately 8-10 hours per day if you don't take a lunch or potty break. Network marketers, who work full-time in addition to running a home business, don't have the time required to make the phone calls necessary be successful in their home business.
Early on in my business, I was networking with everyone with no special focus. When I first started my business more than 6 years ago, I was a "Jill of all trades." My business was new and I was open to coaching anyone who asked. I was doing this because I was eager to help people, grow my business, and hone my coaching skills.
As time went by, I realized I was spreading myself too thin and instead of my business growing, it was starting to decline. I knew if I was going to grow my business, I had to get out there and connect with the right people. It wasn't going to happen by sitting in front of my computer in my sweats thinking about it.
If I intended to network with the right people, I needed a clear and specific plan to follow. In the past, I would push myself to go to an event without much preparation. I was flying by the seat of my pants, hoping for the best. It was no surprise I dreaded networking and didn't accomplish very much.
So, I asked myself "What could I be doing differently?" To begin with, I needed to know:
* Who do I want to meet? * Where do they gather? * What do I want to accomplish from networking? * Where are the best places to network? * What do I say to grab their attention? * What happens after I leave the event?
From answering these questions, I created a 7-step networking plan that works every time.
With this plan, you now know what to do before, during, and after attending a networking event. You'll be prepared and confident that you'll walk away having connected with the right people. And, when you connect with the right people who need your product, an abundance of business will start coming your way. Here are the 7 steps to follow:
1. Your Networking Pie There are many different places to network. Open up your local business journal and see all the places there are to network. Draw a circle and divide the circle into pieces of a pie. For each slice, write a place where you can network. Some examples are weekly networking groups, business associations, the local Chamber of Commerce, Rotary Clubs, special interest groups.
2. Be a Detective Contact the person in charge of the event and find out who's attending. Then go on the Internet and research them. Maybe they're launching a new product or have achieved a great sales year. With the information you find, you now have something to say that will grab their attention.
3. Set Your Intention Put your attention on your intention. Create specific goals of what you intend to accomplish. Schedule in your planner the number of networking events you will attend monthly and how many people you will meet. And, no matter what, do what you say you're going to do.
4. Grab Their Attention Immediately First impressions happen in the first 30 seconds. Create a compelling 30-second statement that will have the person sitting up and listening. It should clearly state a benefit for the person you are meeting. Write it out and practice with several different introductions until you feel comfortable.
5. Ask Them for Help After I ask them questions about their business. If I determine they're not the decision maker, I ask the person a couple of questions. "Who's in charge of sales," followed by, "I'm wondering if you can help me?" It removes any pressure when you ask for their help and people do want to help. I recently attended a networking event and asked these questions. I was given the name of the president, called him and we have an appointment to meet. That was easy and simple to do!
6. Build Relationships People do business with people they know, like and trust, and that takes time. Take the time to ask them questions about their business. Show you're genuinely interested in them. The most rewarding business relationships evolve over time so be willing to keep in touch. Find various ways to keep in touch other than the phone.
7. Follow Up Any substantial business I've received from networking didn't happen overnight. It happened because I was persistent and didn't give up. Make contact with the person you've met within 24 hours of meeting them. Expect that it will take at least 6 encounters or more to move the prospect to the next step. Send a personal follow-up note, a thank you, a congratulations note, or a relevant article of information.
ASSIGNMENT:
* Select at least 2 networking events you will attend this month and write the dates in your planner. Most networking groups allow you come as a visitor a couple of times.
* Make a decision to join at least (1) networking group that meets weekly. I recommend a weekly networking group because they'll get to know you faster on a weekly basis, and start giving you business more quickly.
* Write down clear and measurable goals of what you intend to accomplish at your next networking event.
* Create your compelling 30-second statement. It should include who you are, what you do, and what makes you unique. Write it out and practice saying it until you can say it with confidence and enthusiasm.
By following these 7 steps, you're on your way to connecting with people who are serious buyers. Now that you've gotten their interest, you may want to learn the next steps to closing the sale.
(c) All Rights Reserved.
About the Author
Rochelle Togo-Figa, creator of the Sales Breakthrough System(TM), a proven sales process that helps you close more sales and sign on more clients. Sign up for free sales articles and teleclasses, visit www.SalesBreakthroughs.com.
Source: Marketing Articles on ArticlesTree.com
Recent Marketing Articles
Top Five Reasons Affiliate Marketers Fail
Internet marketing is a term that is thrown around by experts, media outlets, and average internet users in a context that makes it seem like a "dirty" industry to get into. Sure there will be a fair share of affiliate marketers that feel that they need to maximize profits even if it means selling their souls by advertising programs and products such as Zango that benefit nobody but themselves and company.
Banner Stands- Make an Impact at Your Next Exhibit
When participating at any live event as a vendor or seller it is important that you present yourself and your products in a professional, appealing manner. This might seem like a difficult task since the average exhibit or convention is a hectic affair but it is possible.
Build Your List And Increase Your Income
In any kind of business, marketing is the most important tool to achieve growth and develop your business. For this reason, you need a very effective marketing strategy in order to boost traffic, productivity, and sales.
Effective Back linking
Back linking is basically getting other sites to point back (link back) to your website or blog. Whether you go and make these link postings on that site, or they link to you voluntarily is irrelevant.
How To Generate Network Marketing Leads On Line
Rob with the MLM OutLaws back again with another OutLaw Network Marketing Tip for you.... today I am going to talk to with you about learning how to generate your own network marketing leads on line. So lets begin by looking a bit harder at this concept of generating your own network marketing leads on line.
How to use Digg to get more traffic
Before we get into details, here's a quick note for beginners who don't know what Digg is. For those who already familiar with digg.com, you can skip this section. What is Digg ? Digg is a free "social media" website where the news on its pages is controlled by the community of users (over 500,000+ at this point of time).
Keyword Elite Review - Must Read!
Looking for a Keyword Elite Review? Is Keyword Elite Actually Worth It? Will you be able to save on PPC costs and make a BIG profit using Keyword Elite? Discover the truth in my honest review.
4 Top Tips Help You Profit From Affiliate Product Review Blogs
A product review blog can generate huge revenue for both average affiliates and pros. When you start a blog, you have to keep adding content in order to attract visitors to read your articles. Most blog owners make money from affiliate programs by putting banner ads, text ads on the sidebar.
Ad Infiltration Review - Does Ad Infiltration Work?
Ad Infiltration is a Google Adwords method that was created by Steve Goltaio. Using this method Steve was able to add thousands to his monthly income! The method involves using the site-targeting feature in Adwords.
Add Water - Instant Success: How An Unknown Company Made Big Waves
Well, it’s not quite that easy, however here’s a short review of how one of our clients, an unknown technology-based, company with a breakthrough product, put it all together. The Setting Our client is a fast-paced, communications technology company that had spent years developing a breakthrough Multi-Antenna Processing solution.
Compassionate Designing
Designing your marketing materials is all about enhancing that passion, not only to make a superior design, but to serve your clients and users well by creating a design that they really need and demand.
Content is King Finding User Generated Content
In my younger days, I frequented the bar scene. My college buddies and I had somehow conceived this as a good idea to find a date, in spite of the fact that most bars were filled with other men on the same mission.
Enterprise Customers are People Too - Marketing Mobile to Enterprise Users
Marketing to enterprise customers can be a challenge because of the complicated chain of decision makers, long sales cycles, and the frequent need to customize processes or products to meet their needs.
Heads Up on the MLM Lowdown
All MLM Business’s need these two things to make their business succeed! These two things are important to get free leads and to build your down line! The first thing your business needs is a Lead Capture Page.
internet marketing for small businesses - business opportunity seekers
Selling products and/or services through the internet is one of the fastest growing methodsof doing business in the world today. It's estimated that sales for 2008 will top the 100 billion dollar mark! Millions of people from all walks of life, and in all parts of the world are "into" internet marketing for small business, with more coming in every day.