Hiring A Custom Website Designer
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User Friendly Web Development
It's not very difficult to create a web development that is user friendly. It only takes some thinking ahead. When initiating web development the first thing to think about is the audience. The content and style should cater the audience preferences. A web designer should take a look at the sites that they commonly visit and take note the qualities that are most appealing.
Search Engine Optimisation Explained :: Part 1
What actually is search engine optimisation? There is confusion in the minds of many, as evidenced by the varied approaches seen within any cross-section of web sites. A lack of understanding is apparent on the part of many web designers whose design techniques ensure that search engines cannot penetrate to any internal content! SEO is the art of clarification, with a clear emphasis on the principle that "form follows function.
Web Design ,Will Visual Effects Catch a Viewers Eye
Web Design does not necessarily have to be as complicated as it may seem. With a little ingenuity and some creative work a website with a clever web design can take form. To get started one must think about what they like best about other websites. What is it that they have that your website doesn't have? What is so special about their site that brings in so much traffic? If you are looking to have a web design that has great graphics and visual effects that will catch a viewers eye then the first step is to find a template that matches your desired web design.
Web Design Of Information Portals
The internet is all about finding out information on a particular subject. There are many different types of website, some offer a service, some offer a product and some merely offer advice. In this article I write about this third type of site which I refer to as information portals. I am not sure if you have ever heard of a program that the search engine Google run, which is called Google adsense.
Mini website: A source of direct marketing
Mini Websites have become the most dominant and cost effective solution to promote and market your products and services. People generally prefer a large site with large number of pages which invariably confuse the visitors. Moreover, most of the pages remain unviewed by the visitor. When people conduct searches in the search engines they expect to get specific results.
Select And Register The Right Domain Name
Choose The Right Domain Name Selecting a proper domain name is one of the first important steps when starting an online business. In the online community, your domain name actually represents the name and reputation of your business, so choosing a domain name for your website is just as important as choosing your business name.
Hire A Web Designer Or Build The Site Yourself?
After you've planned the design and layout of your website, you need to decide on how you're actually going to build the website. This will usually take up a lot of time and hard work, but once you get your site up and running, it should be well worth the effort, considering the potential profits you may reap.
Hiring someone to build or promote your website costs considerably more than building it yourself, but it can be a good way to quickly get your site online and start doing business, especially if the site you intend to build is relatively complex or you need to implement an e-commerce solution. Obviously, if you decide to hire a custom website designer, then you will want to make sure the website designer specializes in the skills you require. That means learning to ask the right kinds of questions - both of yourself and your candidates.
There are three primary types of small business website designers and developers:
- Custom Website Designer - These are typically individuals with a great deal of creative talent who specialize in the look and feel of your website. Custom Website Designers will typically focus on user interface issues, but will not venture much past the HTML of the site. Most designers will not do heavy programming or get involved in business processes or e-commerce. You can typically find good website designers for small business in the $25 - $40 per hour range. A typical small business website may cost somewhere between $2500 and $5000 to design, and you will be responsible for writing the site's content.
- Web Developer - These folks are typically more expensive than website designers and may or may not be able to assist you in the user interface design or "look and feel" of your website. They focus primarily on the programming and development of more complex websites and web-based applications. You will want to bring in a developer if your site requires building a custom database, you plan to have some sort of specialized functionality that you can't purchase off the shelf from your web hosting company, or you need to implement an e-commerce solution, and you don't feel comfortable with doing it yourself. Custom Web Developers will charge between $35 and $100 per hour depending on the type of service you require and how large the project is. A very basic e-commerce site will cost at least $10,000, with more complex sites running much higher..
- Search Engine Optimization Specialist - Search Engine Optimization (SEO) and Search Engine Marketing are both hot markets right now with lots of snake oil salesmen who would love to take your money. A good Search Engine Optimization specialist will be able to show you examples of sites that he or she has optimized, and demonstrate how that optimization has led to increased traffic and sales for their clients. You can expect to pay monthly retainers between $500 and $2500 for a competent SEO. Those that charge less are probably not giving your business enough attention. With SEO the true test of ability is results. You should start to see improvements in your site's positioning within 90 days of bringing on a Search Engine Optimization expert. It isn't good enough to be "ranked" on some particular term, you are hiring these people to bring in qualified traffic.
If you feel that hiring a custom website designer is not your cup of tea, and you want to try to do it yourself for less money, take a look at our section on "How To Build A Website". You can do it yourself; you just have to take it one step at a time.
If you don't know any "techies" to help you build your website, you can find one at www.elanceonline.com. This site allows you to post a job and have qualified professionals "bid" on it. You can also browse through service providers that have posted portfolios online and select a vendor based on their past work. Either way, this site provides an efficient way to put you in touch with qualified technical resources without undue effort on your part.
In any case, you will want to make sure you have a detailed scope of work agreement and contract in place before you start working with a developer. There is nothing more frustrating for either you or your designer than to have a miscommunication about what exactly you expect to receive and how much your developer expects to get paid. Make sure you get it all in writing!
In conclusion, you should hire a Custom Web Designer or Developer if you feel that you are too busy or not capable of creating a quality site yourself. There are three types of site developers: Custom Website Designers, Web Developers, and Search Engine Optimization/Marketing Experts. If you do not have technical contacts to do the work, you can find qualified professionals here: www.elanceonline.com. You should make sure you have your ideas organized about your website, and you should make sure you get a contract with a detailed scope of work signed by your consultant before work begins on your site.
About the Author
Mr. Coers specializes in helping entrepreneurs build effective web businesses. His website, contains useful articles on website design and website planning.
Source: Web Design Articles on ArticlesTree.com
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